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Expert Logic & Funding Strategy


How funding decisions are actually made – and how GRINNO digitally maps this logic.

Funding decisions are not based on intuition or pure text quality, but on implicit evaluation logics, program criteria and the perceived ability of a project to act.

GRINNO systematically maps these decision-making logics. The platform analyzes research and innovation projects from an expert-oriented perspective, identifies funding-logical levers, and supports the development of consistent, program-coherent funding strategies – regardless of the applicant's context.


Why funding decisions systematically fail

Many research and innovation projects fail not because of their content quality, but because of a lack of eligibility for funding.

Project goals, work programs, consortium structures, and exploitation strategies are often not rigorously aligned with the evaluation criteria of the respective funding program. From an expert perspective, this creates inconsistencies that significantly reduce the likelihood of success – even for technically strong projects.


GRINNO's approach

GRINNO pursues a funding-logical approach that goes beyond simply identifying suitable funding programs.

The platform analyzes projects from an expert-oriented perspective and assesses their structural fit with program objectives, evaluation criteria, and decision-making patterns. Based on this analysis, it identifies levers relevant to funding logic, enabling projects to be aligned in a more strategically consistent and evaluation-robust manner.


Expert logic as a knowledge base

GRINNO's knowledge base is based on real assessment and consulting practice from national and European funding programs.

Years of experience in evaluating grant applications, strategically supporting projects, and interpreting program logics have been incorporated into the development. This institutional decision-making knowledge has been systematized and transferred into a digital structure that maps funding logic patterns, evaluation criteria, and typical decision-making contexts.


Funding strategy instead of application text

Successful funding projects are not created through text optimization, but through strategic coherence.

From an expert perspective, the internal logic of a project, the consistency between objectives, work packages, and exploitation approaches, as well as the demonstrable capacity of the participating stakeholders to act, are particularly crucial. GRINNO systematically addresses these levels and supports the development of funding strategies that are program-compliant, transparent, and stable in evaluation.


Digital representation of complex decision logics

GRINNO translates funding-logical decision-making processes into a structured, digital working environment.

The foundation is a curated knowledge database that maps program-specific evaluation dimensions, typical decision-making patterns, and funding logic dependencies. This structure is supplemented by analytical and AI-supported methods to systematically review projects, reveal inconsistencies, and transparently demonstrate strategic optimization potential.


Scope of application across actor groups

Funding decision-making mechanisms are effective regardless of the organizational embedding of a project.

GRINNO is used equally by research organizations, innovation-driven companies, and public institutions, and supports both individual and collaborative projects. The methodological approach remains actor-neutral and adaptable to different institutional frameworks, processes, and target systems.

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